Regensburg 2016 – scientific programme

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SOE: Fachverband Physik sozio-ökonomischer Systeme

SOE 17: Social Systems, Opinion and Group Dynamics: Dynamics of Team and Network Formation

SOE 17.2: Talk

Wednesday, March 9, 2016, 15:45–16:00, H36

Why some teams perform and other do not: Quantifying and analyzing human-human interactions in early stage product design teams — •Achim Gerstenberg and Martin Steinert — Department of Engineering Design and Materials, NTNU

The concept creation and evaluation phase of early stage engineering product design is often conducted in co-located design teams. We wonder what makes some teams perform outstandingly and create innovative products while others deliver conservative solutions. We believe that one decisive component is how team members interact subconsciously with one another. We suggest an experimental setup for quantifying and analyzing human-human interactions that lead to in-group relatedness. We propose to measure spatial proximity and touch between group members, body orientation and posture, gestures and eye contact as indicators for in-group relatedness. This concept of relatedness is linked to intrinsic motivation, learning ability and favoring group over individual gains. We aim to use multivariate and time series analysis for identifying statistically significant correlations between indicators of in-group relatedness and performance. The aim of this presentation is to initiate a discussion about the experimental design and the data analysis.